Why Exhibit
The Ideal Home Show returns in April 2026 with a bold new 10-day format, running from 10–19 April. This refreshed approach delivers a sharper, more focused experience — attracting high-intent visitors over a concentrated period.
It’s your chance to showcase products, drive sales, and connect with thousands of home-loving consumers, all in the UK’s most iconic lifestyle event.
Based on our latest visitor survey:
✔️£81K average household income
✔️ 80% of visitors live in London & the South East
✔️ 82% fall into the ABC1 demographic
✔️ 53% purchased household products or kitchenware at the show
✔️Visitors come ready to shop, renovate and invest in their homes
✔️ Strong brand exposure through PR, digital, social and media campaigns
✔️ Valuable B2C feedback and direct customer engagement