News Release: The Ideal Home Show Moves to 10 Days from 17 days
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We’re excited to announce that the Ideal Home Show will now run across 10 action packed days, delivering a more focused, dynamic, and cost-effective platform for our exhibitors while offering visitors an even more memorable show experience.
Why 10 Days Makes Perfect Sense
Smarter investment for exhibitors
With a reduced exhibition space rate, a shorter show will mean lower costs for exhibitors – from stand build and staffing to accommodation and logistics. Exhibitors can benefit from a more efficient use of resources without compromising on exposure or results.
More efficient use of time
Ten days ensures less time away from the office and a more productive schedule for exhibitors, agencies, and partners. Every day counts, every visitor matters.
Buzzing atmosphere, every day
By condensing the show into 10 days, every day will feel like a weekend – with greater intensity, stronger momentum, and higher visitor concentration throughout. This creates a real sense of urgency and energy, ensuring exhibitors experience maximum footfall.
High-quality leads and real buyers
Visitors who attend are motivated and ready to buy. With concentrated dates, exhibitors can expect more engaged audiences and stronger conversion rates, making every conversation more valuable.
Big names, fresh content, stronger energy
From industry experts to celebrity guests, the 10-day format allows us to pack the schedule with consistent, high-quality content that maintains excitement from start to finish.
Marketing benefits
A shorter event makes it easier to generate buzz, attract media attention, and create a show that’s truly unmissable. The 10-day format strengthens our ability to promote and build momentum before, during, and after the event.
Reduced fatigue
Shorter means less risk of your staff being burnt out post show – it also means the show will be more enjoyable. Exhibitors, staff, and visitors alike will benefit from a fresher, more engaging environment and realistic time management.
The Ideal Home Show: Bigger Impact, Smarter Format
The Ideal Home Show is evolving to meet the needs of today’s exhibitors and audiences. By concentrating the best of the event into 10 days, we’re ensuring that every moment delivers maximum value, excitement, and opportunity.
With fewer days and higher demand, exhibition space at the Ideal Home Show will be more in demand than ever. Don’t miss your chance to be part of this exciting new format – where every day is designed to deliver maximum footfall, energy, and return on investment.
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