The SureFeed Microchip Pet Feeder recognises a pet’s unique microchip number or RFID collar tag, opening only for them. When the authorised pet approaches, the lid slides open automatically to reveal the food, closing again when the pet has finished eating. It’s ideal for homes with several pets, to prevent overeating by individual pets, or to ensure that prescription food is consumed by the correct animal. Owners can personalise each feeder with bowls and mats (available in four colours). Each bowl features a seal that keeps food fresher for longer and your house free of smells and flies.

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